Brand X is an innovative liquor packaging program developed by CSA Design as a licensed distillery brand concept. Brand X uses a clear, custom-designed flat decanter with a classic bottle silhouette as a blank canvas for never-ending, bottle-related visual puns. Each of the design motifs is treated as a humorous sub-brand.
This Pop Art approach to packaging is unique to CSA Design. We take a broad overview of a product category and approach it in a fresh new way, viewing the package as a surface to showcase an unlimited series of artwork from CSA Images. This provides a continuously new face for the product as well as an infinite number of package variations to fill the constantly hungry online blog-o-sphere.
(via Lovely Package)