Categories Brand Identity, Graphic Design, PackagingPosted on

The Miswak is a tooth-cleaning twig used mainly in the Middle East, Pakistan and India.

THIS aims to repackage and promote the miswak as an organic, biodegradable, portable, more beneficial substitute for toothpaste and a toothbrush.

It is packaged in a tube with a cap (like a cigar cutter) that peels off the outer layer to reveal the natural bristles, and slices them off after use. It also protects the stick from germs and microbes.

Brief: Redesign the next thing you throw out.

Designed by Leen Sadder.

Spoonful of Sugar

Categories Graphic Design, TypographyPosted on

To touch the hearts of umbrella-less new yorkers on a rainy day, I dressed up as Mary Poppins and escorted people across the street carrying a hand-lettered umbrella and a bag of chocolate-dipped spoons.

Designed by Leen Sadder.

*Thanks for submitting your work Leen